Leading commercial real estate agency networks, X Commercial and MMJ Real Estate, have announced a strategic alliance.
Under this partnership, two MMJ commercial offices in Sydney and Melbourne will adopt the X Commercial brand, bringing X Commercial's reach to nine across Australia and New Zealand, making it the fastest-growing commercial real estate network in the country.
MMJ offices in the Illawarra will retain their locally iconic MMJ Real Estate brand, given the legacy of the brand in the region, as will the Perth office.
Through the alliance, which commences immediately, X Commercial and MMJ will collaborate on an ongoing basis, including coaching, mentoring, and referral opportunities.
Daniel O’Brien, CEO of X Commercial, said the deal strengthened the offering for existing and future clients.
“We’re bringing together decades of additional experience to both parties, a greater depth of expertise, and an expanded footprint. For commercial property owners and those looking to buy or lease, they’ll directly benefit from the breadth of that expertise, but also with more options across the ANZ network,” said Mr O’Brien.
“This is a transformative milestone in our ambitious growth plans for the X Commercial brand. In the coming months, we have three additional offices looking to join the network, and we’re aiming to maintain that momentum in 2026.
“We’re building a people-first, performance-driven business where great business owners and agents join, collaborate, and win. Every current franchise office has approached us – we haven’t advertised and may not need to. If you’re an independent or franchise commercial agency owner who’s outgrown your current model, now’s the time to reach out,” said Mr O’Brien.
MMJ’s CEO Chris Johnson will join X Commercial as Group COO. Mr Johnson said the partnership was driven by values, cultural alignment, and a commitment to the ongoing success of our franchise network.
“MMJ’s senior management team have known Daniel for many years. He and the X Commercial team are like-minded in their commitment to staff and clients, and it’s a natural fit for MMJ,” said Mr Johnson.
“The alliance brings together the best of X Commercial’s ambitious growth mindset with MMJ’s 65-year legacy. X Commercial is geared for growth, providing members of its network with greater resourcing and support,” Mr Johnson said.
Tim Jones, MD of MMJ Wollongong, said he was looking forward to collaborating across a wider network.
“However, visually, clients in the Illawarra won’t see a great deal of change, as the local offices will retain the MMJ brand and our commitment to the Illawarra region remains as strong as ever.”
Under this partnership, two MMJ commercial offices in Sydney and Melbourne will adopt the X Commercial brand, bringing X Commercial's reach to nine across Australia and New Zealand, making it the fastest-growing commercial real estate network in the country.
MMJ offices in the Illawarra will retain their locally iconic MMJ Real Estate brand, given the legacy of the brand in the region, as will the Perth office.
Through the alliance, which commences immediately, X Commercial and MMJ will collaborate on an ongoing basis, including coaching, mentoring, and referral opportunities.
Daniel O’Brien, CEO of X Commercial, said the deal strengthened the offering for existing and future clients.
“We’re bringing together decades of additional experience to both parties, a greater depth of expertise, and an expanded footprint. For commercial property owners and those looking to buy or lease, they’ll directly benefit from the breadth of that expertise, but also with more options across the ANZ network,” said Mr O’Brien.
“This is a transformative milestone in our ambitious growth plans for the X Commercial brand. In the coming months, we have three additional offices looking to join the network, and we’re aiming to maintain that momentum in 2026.
“We’re building a people-first, performance-driven business where great business owners and agents join, collaborate, and win. Every current franchise office has approached us – we haven’t advertised and may not need to. If you’re an independent or franchise commercial agency owner who’s outgrown your current model, now’s the time to reach out,” said Mr O’Brien.
MMJ’s CEO Chris Johnson will join X Commercial as Group COO. Mr Johnson said the partnership was driven by values, cultural alignment, and a commitment to the ongoing success of our franchise network.
“MMJ’s senior management team have known Daniel for many years. He and the X Commercial team are like-minded in their commitment to staff and clients, and it’s a natural fit for MMJ,” said Mr Johnson.
“The alliance brings together the best of X Commercial’s ambitious growth mindset with MMJ’s 65-year legacy. X Commercial is geared for growth, providing members of its network with greater resourcing and support,” Mr Johnson said.
Tim Jones, MD of MMJ Wollongong, said he was looking forward to collaborating across a wider network.
“However, visually, clients in the Illawarra won’t see a great deal of change, as the local offices will retain the MMJ brand and our commitment to the Illawarra region remains as strong as ever.”
